Maria Shepherd, BA, MBA
President and CEO
Medi-Vantage
Maria Shepherd launched Medi-Vantage in 2007 with the goal to help her medical device clients grow profitably by applying her strategic expertise in the marketing, commercialization, and product development of medical devices. Since then, Medi-Vantage has worked with over 250 medical device companies
performing strategy research to support (or decline) acquisitions, determine pricing strategy, commercialize disruptive new medical device technologies, or assist product development teams in the design or re-engineering of medical devices.
Maria is also an investor in medtech and digital health companies.
Prior to launching Medi-Vantage, Maria developed her experience in the medical device industry as a business leader in a variety of large and start-up organizations. In her last industry role, Maria was vice president of marketing for Oridion, a start-up company acquired by Medtronic. Maria also served as director of marketing for Philips, serving the critical care patient monitoring division in new technology development and acquisitions and at Boston Scientific in senior management roles.
Maria has direct industry experience as a subject matter expert in 12 medical specialties.
In addition to leading her team at Medi-Vantage, she serves on the Board of MedExecWomen, with responsibility for its P&L. Maria is a co-founder of MedExecWomen, an organization focused on empowering female medtech executives to accelerate the positive impact of medical devices, diagnostics, drug delivery and digital healthcare around the world.
Maria also serves on the Board of MY01 as an Non-Executive Board Member. Privately held MY01, headquartered in Montreal, Canada, has developed and commercialized a proprietary device that can provide real-time and accurate diagnosis of compartment syndrome (CS) in the orthopedic and vascular domains. Optimal management of CS relies on early diagnosis. Reliable, continuous pressure measurements improve outcomes and reduce unnecessary procedures and long-term costs. Engaged a fundraising coach for the CEO (coach is a serial entrepreneur with seven startups and has raised $0.5B), drove the new hire of a Chief Commercial Officer to lead marketing and sales, and a CFO to assist with fundraising, championed a reimbursement program and led development of economic tools for the sales force.
Maria holds a Master of Business Administration degree from Babson College, magna cum laude, and Bachelor of Arts in biology from the University of Pennsylvania.